We can claim we’re all Barbie girls living in a Barbie world? Look it up on Google.
Greta Gerwig and Christopher Nolan’s cinematic confrontation, nicknamed ‘Barbenheimer,’ has film lovers in a frenzy.
Barbie has gone above and above with marketing antics such as Margot Robbie wearing identical copy clothing and the cast going full Barbie pink realness at engagements.
There are various corporate collaborations available, and renowned London landmarks have been tinted pink for the premiere.
A Barbis (Barbie Tardis) even landed near Tower Bridge to honour Ncuti Gatwa’s ties to both brands.
Fans have discovered a small surprise on Google for anyone looking for the film as we all begin our Barbie movie binge ahead of Friday’s release.
For anybody who searches the names of cast members or Barbie herself, the site has added a charming glittery visual.
Google’s primary logo image changes periodically to mark an important occasion or day, but this Barbie surprise makes the entire website pink.
Searching for Margot Robbie, Ryan Gosling, Greta Gerwig, or Barbie will result in animated pink firework sparks appearing over the screen.
The white backdrop gradually fades to a blush pink hue, with a deeper pink outline around the page’s boxes and lines.
‘Just typed “Barbie” in Google search and wow marketing A+,’ said one fan.
Another said: ‘I just found out that when I google “Barbie” there’s a pink explosion on the screen I loved it.’
However, not every cast member receives the graphic, since significant performers such as Emma Mackey, America Ferrera, and Issa Rae do not.
Even though not all Barbies receive the pink Google treatment, we adore this hidden treasure within the clutter of marketing.
Barbie is released in cinemas on July 21.
Source My Celebrity Life.