Fuse
Fuse certainly lived true to its name by incorporating raisins, almonds, cereal bits, and fudge into the chocolate mix.
It was once so popular that it was upgraded to Cadbury’s pinnacle achievement, the Miniature Heroes.
Unfortunately, the pub closed in 2006 after a 10-year tenure.
It was temporarily revived in 2015 for a Halloween ad.
Flake Snow
This turn-of-the-century product saw Cadbury include their white chocolate into a normal Flake, one of countless variations on the crumbliest, tastiest chocolate.
It’s also one of the rare chocolate bars to make headlines – Anthea Turner and Grant Bovey were accused of cheapening the sacredness of marriage when they were seen advertising it (inadvertently, they claim) at their wedding.
Dream
Despite a high-profile tie-in with Coronation Street, The Dream likewise went the way of the Flake Snow.
Cadbury’s white chocolate response to the Dairy Milk was creamier and perhaps better than Nestle’s best, but the Milkybar Kid proved too powerful.
Rumba
This is authentically old-school. Cadbury’s Rumba was a two-stick chocolate bar targeted to adults owing to its distinct rum taste.
The Rumba, as its chocolate-brown packaging implied, was the type of chocolate bar that could only have existed in the 1970s.
Amazin’ Raisin Bar
Rum was also a key element in the fruit-filled chocolate bar that no doubt enraged grammatical pedants in the 1970s.
The Amazin’ Raisin Bar also had caramel, nougat and, of course, raisins.
Back in the day, it was only 5p!
Spira
If you loved dipping your chocolate bars in your cup of tea, the Spira was unquestionably the classic.
The Spira, which is essentially two Cadbury’s chocolate fingers spiralled into straws, was formerly the North West’s second most popular chocolate bar, but had slipped well behind the equally tea-dunking-friendly Twirl by 2005.
Aztec
The Aztec, formerly a competitor to the giant Mars bar, had a similar combination of chocolate, caramel and nougat.
But, like the empire it was named for, its influence faded and it was permanently removed off the market in 1978.
Wispa Mint
The Aztec, formerly a competitor to the giant Mars bar, had a similar combination of chocolate, caramel and nougat.
But, like the empire it was named for, its influence faded and it was permanently removed off the market in 1978.
Dairy Milk 30% Less Sugar
Fans with keen eyes may have observed that the bar has vanished barely four years after its first release in 2019.
According to a spokeswoman for the famed chocolate company, this is owing to a decrease in demand for the less sweet dessert.
Mondelez, formerly known as Kraft, the firm that purchased Cadbury in 2010, anticipated that the bar would become the chocolate equivalent of Diet Coke and a popular, ‘lighter’ alternative to the Dairy Milk bar.
